Young Chinese photographer taking photos of her tea
Photo Credit: VCG
BUSINESS

Tea Total: Is China’s New Social Media-Fueled Tea Craze More Than Just a Fad?

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Once shunned by Chinese youth as old-fashioned and overly formal, tea-drinking is becoming cool again

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Tea Total: Is China’s New Social Media-Fueled Tea Craze More Than Just a Fad? is a story from our issue, “Kinder Cities.” To read the entire issue, become a subscriber and receive the full magazine. Alternatively, you can purchase the digital version from the App Store.

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author Tan Yunfei (谭云飞)

Tan Yunfei is the editorial director of The World of Chinese. She reports on Chinese language, food, traditions, and society. Having grown up in a rural community and mainly lived in the cities since college, she tries to explore and better understand China's evolving rural and urban life with all readers.

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